OMM 615 OMM615 Week 6 DQ 1 Public Relations (Ashford)

OMM 615 OMM615 Week 6 DQ 1 Public Relations (Ashford)

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OMM 615 Week 6 Discussion 1 Public Relations

Public Relations [CLO: 5]. 1st Post Due by Day 3. What is the role of public relations within an organization’s integrated marketing communications (IMC) plan? Evaluate how the success of a PR campaign can be measured. Support your position. Incorporate concepts and examples from this week’s lecture in your post. Respond to at least two of your classmates’ posts. 

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