Capella MBA 6120 MBA6120 Assessment 3

Capella MBA 6120 MBA6120 Assessment 3

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MBA FP6120 Assessment 3 Charmin

Abstract

In this paper, the customer’s relationship strategy will be discussed with Procter & Gamble’s Charmin product.  The customer relationship strategy and consultative selling strategy that includes the following: relationship, product, customer, and presentation will be addressed. The paper will describe the target customer based on a particular product strategy.


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